Question 1

What does a digital marketing agency do?

Accepted Answer

An ideal digital marketing agency knows how to scale your business. By analysing your industry and identifying the key market drivers, it helps your business to penetrate the relevant market and promote your products or services, while garnering more end-users.

This is achieved by deploying extensive research and dependable tools at the disposal of digital marketing experts in an agency.

Thus, a digital marketing agency reduces your efforts in marketing and puts out your product and service in a manner by which your end-users perceive your brand in the most positive way. The Tech Tales focuses on these motives while handling its client projects, despite their size, requirements and expectations.

In addition to this, our goal is to make you outperform your competitors, convert website visitors into buyers, and bring you the highest ROI possible using the most effective marketing strategies.

Question 2

How do I know investing in digital marketing is worth it?

Accepted Answer

You may be a booming business but if you deliberately choose to skip digital marketing, chances are you have already lost a chunk of potential customers. If not you, your competitors will eagerly work on online marketing platforms which will more or less snatch you of your customer base. You need to connect with your buyers offline as well as online, and digital marketing from an agency like The Tech Tales will ensure you get the revenue you deserve.

Question 3

Why is The Tech Tales the best fit for digital marketing?

Accepted Answer

No two businesses are the same, even if they are in the same industry. The same goes with your competitors. You both are targeting the same demographic and providing a similar product or service, but the story doesn’t end here. Their website is built differently than yours. It may be older or younger than your site. They may have more or fewer backlinks, and their conversion rates may be higher or lower than yours.

A strategy involving extensive backlinks in SEO and a content marketing campaign may be what you’re missing, while your competitor may be hitting it off with Google Ads. The examples are endless.

Our point is that we know that one size DOES NOT fit all, which is why we create tailored strategies for each of our clients based on their specific requirements. Our goal is to propel their internet presence as high as it can go, and we will go to any lengths to achieve that goal. And besides digital marketing, we’re quite the masters in website development, eCommerce website development, content strategy, SEO solutions, PPC campaigns and all that you can imagine.

Question 4

How long will you take to get my website ranked on Google?

Accepted Answer

It takes time for a website to perform organically as Google ranks relevant sites that have a really good built-up authority. So, the answer to this is somewhere between six months and one year, but this is very much based on the level of your strategy, the level of competition, and what others competitors are doing for the same queries.

It might only take a few months to rank for a local term (e.g., electrician in [location]), whereas it could take years to rank a new website for, let's say, the term "desktops."

Question 5

I have done SEO, my website still won't rank, why?

Accepted Answer

There can be a number of reasons. You might be working with a lively 'Google penalty' without even knowing it or maybe the SEO was not done accurately, or you are in a super competitive niche where your peers are using better SEO strategies. If you need help, call us up for a free SEO consultation.

Question 6

What is a Google Penalty?

Accepted Answer

Google is regularly working towards delivering “more customized search results”. In this quest, the company releases regular updates to its search algorithms. A Google penalty action is applied when your website is caught violating one or more of its guidelines. Getting a penalty to be removed can take anywhere from a few weeks to a year. That's another reason why you should have an SEO expert on board to help you.

Question 7

What can SEO do for my business?

Accepted Answer

SEO can be a great asset if digital marketing is an important part of your business. Focused keyword selection and content strategy merged with a technically sound website can help you in overcoming your competition and tapping new markets. The best part about SEO is that your conversions are completely organic and thus, help you in building an authentic brand awareness and loyalty. Which, in turn, helps in increasing your organic revenue.

Question 8

Will You Implement the On-Page Changes for Me?

Accepted Answer

Yes, On-page SEO includes optimizing your website for search engine results and it includes:
• Adding or optimizing title tags
• Creating content for your site
• Adding internal links to your web pages; and
• Ensuring your URL is structured for optimal results
• Doing Interlinking of your website
• Adding image alt tags

On-page SEO is important because it helps search engines understand your website and its content, as well as identify whether it is relevant to a searcher's query. As search engines become more sophisticated, there is a greater focus toward relevance and semantics in search engine results pages.

Question 9

Why pay for SEO when I can use Google Ads?

Accepted Answer

A question that's always asked is whether a person should invest in SEO when they can do PPC.
In an ideal world, a business should know how to balance multiple marketing channels to avoid a reliance on any single source of traffic and conversions. But, especially for smaller businesses, budget is often a challenge and resources must be allocated efficiently. So, it is essential to balance a long-term SEO strategy with a small but targeted PPC campaign.

Question 10

How Does Your Reporting Mechanism Looks Like?

Accepted Answer

After having a discussion, we will be agreeing on certain targets based on which we will send you monthly reports to track the SEO progress. Our reporting is quite simple and clear and will give you a 360-degree view of how your targeted keywords are performing and how the entire SEO efforts are forming up.

Question 11

Why Should I Continue SEO After hitting the top spot-on Google?

Accepted Answer

This is an area where even top businesses stall. Even when you are on top of Google search results, you should continue your SEO work. There are always changes and variations in search engine algorithms that means your rankings might slip. Therefore, we strongly suggest you to not discontinue your SEO efforts.

Question 12

Does My Site Speed Affect SEO?

Accepted Answer

Site speed is important because it not only effect the ranking factor directly, but pages that take longer than 3 seconds have a significant bounce rate which effects your traffic and your revenue.

Question 13

Why Should I choose Tech Tales for SEO?

Accepted Answer

With our decade long experience in website development and Search Engine Optimization, our team has understood that SEO is not the strategy alone but on-site optimization plays a vital role as well in achieving organic growth. This experience sets us apart from any other regular marketing agency.

Result-Driven Digital Marketing Agency in Auckland

Achieve Better Marketing Results with Tech Tales NZ

Website Design & Development

SEO (Search Engine Optimization)

Google Ads (PPC Advertising)

Content Marketing

What It’s Like to Work With The Tech Tales?

Customized Plans

Transparent Reporting

Industry Expertise

Frequently Asked Questions