Top 5 SEO Tips for Beginners to Boost Website Traffic 

From researching keywords and optimising your on-page SEO, discover the quintessential elements for your company’s growth and how an SEO journey is important to your business. Start regulating your website traffic today and take these tips to activate your website’s ranking, attract more traffic, and more services. 

Here are the five suggestions that you need to make your business flourish: 

1. Meta Tags Optimization: Match Keywords with User Intent

For SEO there are some critical aspects like Meta tags, that have title tags and meta descriptions which are important for your overall optimisation. It is crucial to line up your meta tags with user search intent with primary and secondary keywords. Using easy language in your meta descriptions is a big help for the people reading the content.

2. Website Hierarchy: Build a Well-Structured Website

A clear and logical website structure enhances user experience and makes it easier for search engines to crawl your site. 

• The content of the website should be in a manner where a user could understand it easily.

• Your site should have an easy to understand interface to help users. 

• The key pages should be easily accessible to the users, not more than 3 clicks.

3. Website Speed (Core Web Vitals)

Your website’s performance matters very much for google to rank your site high. Core web vitals to keep in mind are:

First Contentful Paint (FCP): FCP measures how much time does it take for the first piece of content to appear on the user’s screen. The faster the content loads on the users screen, google would rank it higher on the basis of the site’s performance. 

Largest Contentful Paint (LCP): LCP helps the large images or videos on the site to load quickly, that is when the users need it. 

Cumulative Layout Shift: (CLS): CLS measures how much a layout for a web page shits from its frame while a user is using it. The more it moves it would be difficult for the user to operate. 

4. Demonstrating EEAT (Experience, Expertise, Authoritative & Trustworthy)

EEAT improves ranking as Google evaluates the quality on the basis of Experience, expertise, authoritative, and trustworthy content.   

Writing content has different perspectives, but for good ranking the content should be in the perspective of personal and professional experience.

The expertise of a web page is important and can be shown with detailed research articles. This would build trust in the user.

Building authority is also very helpful, this can be done by case studies, endorsements or references.

It is important that a user gains trust, an updated privacy policy, direct information, and secure website protocols can help you get the trust of a user and visit the site again. 

5. Citations (Off Page Activity)

• Off page SEO is important for optimization of your website. It can impact your website’s authority.
• Focusing on using backlinks from domains in your niche which are highly relevant.
• Featuring your website on high traffic directories with trustworthiness or participating in blogs.
• Maintaining credibility with no use of spam and low quality links.

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